Ayman Al Ziyoud will be familiar to fans of Arabic factual TV, and if his face isn’t familiar from his stint as host of the hard-hitting talk show Adam, as well as many hosting slots on MBC 1, the shows he now produces under the banner of his Charisma Group production house surely will be. Charisma is responsible for the hit Arabic adaptations of CBS shows Entertainment Tonight and Insider, as well as original programming such as the talk/magazine shows Ya Hala and Fashion Time, and his productions are screened across the region by broadcasters including MBC, LBC and Rotana.

Charisma doesn’t just deal in factual programming, the company was also behind hits such as the successful 2010 drama Touq, and the 2008 Saudi movie Menahi, which was bought by Rotana and screened in parks and malls across the kingdom, making it the first movie to be publicly screened in Saudi since cinemas were banned three decades earlier.